Terms and Conditions May Apply (2013) – Director – Cullen Hoback
Do you know George Orwell? If you like reading his book “1984”, you will surely like this documentary.
When a website or an app asks you to check the box for “Term and Conditions”, do you read the terms and conditions before ticking the box?
If yes, you are a legend. Most of us don’t read it because it would take hours to just read them. The amount of browsing we do on a regular basis, reading those terms and conditions is a really tough task. But if you care about your online privacy, then you should read and then decide if you want to use the website or the app.
Cullen has done a wonderful job in making people aware of their online privacy. This documentary will make you read every terms and
The main point of the documentary is that companies like facebook and google
Hoback also mentioned twitter and reddit among the companies who knows how to handle their user privacy.
It is a must watch documentary for marketers because marketers are the primary consumer of the data. We as marketers need to understand the people’s privacy and start respecting it.
This documentary also explains about how should a website or app design their terms and conditions.
I would recommend it to watch and make a proper plan to protect yourself, your customers and your company.
How to protect yourself
Here is a list of tools which you can use for privacy. There are the best tools available now.